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ScottDesign was given the brief to design a new home-heating boiler unit for the UK market. The solutions offered were aimed at strengthening ATAG's identity while befitting interior placement of the unit in kitchens; the preferred situation in the UK market.
The designs had to satisfy stringent dimensional and cost criteria, fit modern kitchen interiors and look fresh and clean. A simplistic, 'edgy' form language with gently curving surfaces was chosen to satisfy these aesthetic drivers, while the visual 'bulk' of the machine has been reduced by the inclusion of subtle divisions in the material, colours and panels.